A Caribbean table in the heart of the city — the island experience, brought home.
Caribe is an ethnic Caribbean restaurant rooted in tropical island culture. The identity pairs a lush olive green — the shade of palm and plantain leaf — with the flamboyant plumage of the scarlet macaw, the brand's mascot and constant companion to the wordmark.
A high-contrast Didone logotype gives the brand its refined, restaurant-grade voice, while feather photography supplies the heat: flame red, marigold, and lagoon teal.
Sector
Restaurant · Hospitality
Deliverables
Logo · Palette · Type · Collateral
Mascot
Scarlet Macaw
Feathers · Citrus · Palms · Island sunset
Palm green ground, macaw-feather heat.
Palm Olive
#55703F
Leaf Shadow
#2E3A22
Coconut Cream
#F5F2EA
Macaw Flame
#E8492B
Marigold
#F2A71B
Lagoon Teal
#1F8FA0
Feather gradient — used as an accent rule across collateral
Display — Didone SerifPrata
Caríbe
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High-contrast serif for the wordmark, headlines, and menu dish names. Always set tight, always with room to breathe.
Supporting — Geometric SansJost
Caribbean
Cuisine
Cuisine
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Wide-tracked capitals for descriptors and labels; light weight for body copy, contact details, and menus.
Signage & storefront
Collateral & merchandise
